In the heart of Orlando, Florida, Erika Jordan has transformed the landscape of hyperbaric oxygen therapy (HBOT) through her innovative leadership as the founder and Hyperbaric Director of the Hyperbaric Healing Treatment Center (HHTC). A trailblazer in healthcare, Jordan’s journey from a young medical professional to a globally recognized leader in hyperbaric medicine is a testament to her passion, resilience, and commitment to making healing accessible to all. Named one of TIME Iconic’s Top 10 Women Business Leaders in Healthcare for 2025, her story is one of perseverance and a relentless drive to redefine patient care.
A Passion for Healing Ignited Early
Erika Jordan’s career in healthcare began at the age of 18, when she started working as an aide in a private hyperbaric facility in Delray Beach, Florida. Trained as a Diagnostic Medical Sonographer (Cambridge College of Healthcare & Technology) and an Emergency Medical Technician (Palm Beach State College), she quickly developed a fascination with HBOT, a therapy that uses medical-grade oxygen in a pressurized chamber to stimulate the body’s natural healing processes. Jordan’s early role as a Hyperbaric Chamber Operator exposed her to the therapy’s transformative potential, treating both insurance-covered conditions and off-label medical issues. Her rapid ascent to Facility Manager and Safety Director at the same facility showcased her aptitude for leadership and her dedication to patient safety.
However, it was her subsequent experience in hospital-based hyperbaric departments that shaped her vision for HHTC. As a Senior Hyperbaric Safety Specialist, Jordan witnessed firsthand the limitations of hospital settings, where strict insurance criteria restricted HBOT to just 14 approved indications. Patients with conditions like Lyme disease, long COVID, or neurological disorders were often turned away, unable to access a therapy that could significantly improve their quality of life. A particularly poignant moment came when a diabetic patient, denied timely treatment due to insurance delays, faced amputation—a tragedy that left an indelible mark on Jordan and fueled her determination to create change.
Founding Hyperbaric Healing Treatment Center
In 2017, driven by a desire to make HBOT accessible and affordable, Jordan founded the Hyperbaric Healing Treatment Center, the first privately owned hyperbaric facility in Orlando’s Dr. Phillips area. Incorporated on November 4, 2017, and welcoming its first patient in June 2018 after a complex build-out, HHTC was designed to bridge the gap between hospital-based care and patient needs. Starting with two state-of-the-art Sechrist 3600 monoplace hyperbaric chambers and a team of two, Jordan’s vision was clear: to offer high-quality, safe, and cost-effective HBOT to patients of all ages and conditions, regardless of insurance status.
Since its inception, HHTC has grown exponentially, expanding to two locations—Orlando and New Smyrna Beach, Florida—and now boasting six cutting-edge chambers and a team of eight skilled professionals. Unlike many medical facilities, HHTC offers discounted cash treatment options, making therapy accessible to those without insurance or with high deductibles. This patient-centric approach, combined with Jordan’s emphasis on safety and individualized care, has positioned HHTC as a leader in the hyperbaric field.
Revolutionizing HBOT with Innovation and Compassion
What sets HHTC apart is Jordan’s holistic approach to hyperbaric therapy. Her 17 years of experience across private and hospital settings have equipped her with unparalleled expertise, which she channels into creating a “spa-like” medical environment. Patients at HHTC relax in clear acrylic chambers equipped with streaming capabilities, watching their favorite shows while undergoing treatment. The center’s paperless operations, custom electronic medical records, and patient monitoring cameras reflect Jordan’s commitment to leveraging technology for efficiency and care. She compares her chambers to the “Lamborghini of hyperbaric chambers” for their safety, aesthetics, and operator efficiency.
Jordan’s leadership extends beyond technology. Recognizing the lack of formal degrees for hyperbaric operators, she developed rigorous initial and ongoing training programs for her team, ensuring elite standards of care. Her protocols are tailored to each patient, with close monitoring to optimize outcomes for conditions ranging from chronic wounds and sports injuries to Lyme disease and long COVID. Success stories abound: one patient with neurological impairments regained mobility and speech after a series of treatments, while others with long COVID found relief from debilitating fatigue and brain fog after as few as five sessions.
A Commitment to Community and Education
Beyond her clinical work, Jordan is a passionate advocate for community engagement and education. She has served with the American Cancer Society’s Making Strides Against Breast Cancer committee for six years, rising from a volunteer to Operations Chair for the 2024 Orlando event. Her team raised $2,451 for breast cancer research in 2019, ranking 28th out of 600 teams. Additionally, Jordan partners with nonprofits to provide HBOT to veterans and has signed a contract with the American College for Medical Careers to train medical interns, fostering the next generation of hyperbaric professionals.
Jordan also prioritizes community education, sharing HBOT’s benefits through in-services at medical clinics, monthly newsletters, and LinkedIn, where she connects with global hyperbaric professionals. Her goal is to mainstream HBOT, moving it beyond its niche status as a treatment for decompression sickness or non-healing wounds to a widely recognized therapy for diverse conditions.
Balancing Family and Leadership
As a female business owner, Jordan has defied stereotypes, balancing the demands of running two clinics with raising her daughters, Ella and Eva, alongside her husband and co-owner, Justin. Her ability to grow HHTC while building a family underscores her resilience, especially in the face of doubters who claimed she couldn’t succeed as both a mother and a businesswoman. “Negative comments are what drives me to succeed even more,” she told CanvasRebel Magazine, highlighting her determination to prove that passion and persistence can overcome obstacles.
A Legacy of Healing and Innovation
Looking ahead, Jordan envisions HHTC as a beacon of natural, high-quality care, administered by elite professionals in a safe, welcoming environment. With plans for a third location and ongoing advancements in HBOT protocols, she aims to leave a legacy of accessibility and excellence. Her recognition as a 2024 Global Healthcare Leader and a 2025 Top 10 Women Business Leader reflects her impact on reshaping healthcare standards.
Erika Jordan’s story is one of breathing new life into medicine. Through HHTC, she has not only transformed the lives of countless patients but also set a new benchmark for what healthcare can achieve when driven by compassion, innovation, and an unwavering commitment to doing what’s right. As she continues to expand HBOT’s reach, Jordan remains a leader to watch—one who is truly shaping the future of healing.